Library Home > Buick

Buick

1903-present: The Buick Motor Company

The Buick Motor Company was incorporated on May 19, 1903 by founder David Buick in Detroit, Michigan.  Buick’s first car followed the conventional American design of the times carrying a flat-twin engine, 2 speed transmission, and final drive by chain.  The struggling company was soon taken over in 1904 by James H. Whiting and moved to Flint, Michigan.  Whiting hired William C. Durant to manage the company.  With Durant in the lead, Buick soon became the largest car maker in America.  In 1908, W.C. Durant formed General Motors with Buick being one of the original members of the group.

With the new collaboration of General Motors by Durant, it didn’t take long for him to build the success of Buick.  To help matters, he created a racing team composed of Louis Chevrolet and Bob Burman both of which won numerous trophies from 1908 to 1910.  In 1909 Bob Burman drove a Buick to victory in the first race ever at Indianapolis Speedway.  By 1910, Buick sales had exceeded to 30,000 cars.  Merely 6 years later vehicle sales rose to 126,000 cars and the company entered the post-WWI era with a 2.8-litre four-cylinder and a 3.9-litre six-cylinder which brought Buick into 4th position in U.S. sales behind Ford, Dodge, and Chevrolet.

By 1938 the Division produced General Motor's first 'dream car', a two-seater convertible coupe styled by Harley Earl on a Roadmaster chassis.  In addition to this line was the Buick Special, Super, Century and Limited and production was up towards 200,000 vehicles. Buicks used the same engines up to 1952, though they came out with a 2-speed Dynaflow automatic transmission in 1948. In 1948 they pioneered the now popular hardtop convertible body with their Riviera. Buick sales rose quickly from 550,000 in 1950 to 745,000 in 1955.

Along with the famous vertical-pillar grille introduced in 1942, Buick styling came on the scene in 1949 with the design of the Ventiports (or later to be known as portholes) which were three or four circular vents on the front fender behind the wheels.  The design has remained on various models since and is one of Buick’s most distinguishing features.  Ten years later in 1959 the Buick was once again the style leader with the delta tail and fins.  They also discarded the old model names and now produced the LeSabre, Invicta and Electra.  Although in the past Buicks generally targeted a more traditional luxury car buyer, the demand for cars with a sporty look resulted in the Rivera sports coupe of 1963.  Today, the 3.8-liter 3800 V6 is an outcome of the Buick V6 used in the 1962 Buick Special which was the first V6 ever offered in mass production.

The Buick has not been shy of success. Twice the Buick has been named Motor Trend Car of the Year, the 1962 Buick Special and in 1979 for the Buick Riviera S which was the first front-wheel-drive Buick with a turbocharged V6 engine.  Buick hit the mark again with the 1986 and 1987 Regal Grand National and limited-edition 1987 GNX which were considered one of the quickest American-built cars powered by a 3.8 liter V6.

Buick is one of America’s oldest brands dating back to the early 1900s and continues to be built in the United States today and several other countries under the General Motors Corporation.  They are recognized as one of the “premium American motorcars” that continue to symbolize smooth power and high performance along with luxury.

 


sort by:   
1936 Buick Century
1936 Buick Century
views: 14391
1953 Buick Roadmaster
1953 Buick Roadmaster
views: 27453
1953 Buick Skylark
1953 Buick Skylark
views: 10024
1954 Buick Skylark
1954 Buick Skylark
views: 11326
1958 Buick Century
1958 Buick Century
views: 17764
1959 Buick LeSabre
1959 Buick LeSabre
views: 32698
1959 Buick Electra
1959 Buick Electra
views: 35569
1959 Buick Invicta
1959 Buick Invicta
views: 38207
1959 Buick Electra 225
1959 Buick Electra 225
views: 15125
1960 Buick Electra 225
1960 Buick Electra 225
views: 20341
1960 Buick Invicta
1960 Buick Invicta
views: 35865
1960 Buick LeSabre
1960 Buick LeSabre
views: 32419
1962 Buick Wildcat
1962 Buick Wildcat
views: 24071
1962 Buick Special
1962 Buick Special
views: 44935
1963 Buick Riviera
1963 Buick Riviera
views: 18840
1963 Buick Wildcat
1963 Buick Wildcat
views: 25727
1964 Buick Wildcat
1964 Buick Wildcat
views: 35301
1964 Buick Riviera
1964 Buick Riviera
views: 17196
1965 Buick Riviera
1965 Buick Riviera
views: 18466
1965 Buick Wildcat
1965 Buick Wildcat
views: 32806
1965 Buick Gran Sport
1965 Buick Gran Sport
views: 17087
1966 Buick Riviera
1966 Buick Riviera
views: 16669
1966 Buick Gran Sport
1966 Buick Gran Sport
views: 16801
1966 Buick Wildcat
1966 Buick Wildcat
views: 34009
1967 Buick Wildcat
1967 Buick Wildcat
views: 33653
1967 Buick Riviera
1967 Buick Riviera
views: 25101
1967 Buick LeSabre
1967 Buick LeSabre
views: 17939
1967 Buick Gran Sport
1967 Buick Gran Sport
views: 22654
1967 Buick Special
1967 Buick Special
views: 23188
1967 Buick Electra 225
1967 Buick Electra 225
views: 18252
1967 Buick Skylark
1967 Buick Skylark
views: 25714
1968 Buick Riviera
1968 Buick Riviera
views: 19435
1968 Buick Special
1968 Buick Special
views: 30566
1968 Buick Wildcat
1968 Buick Wildcat
views: 24696
1968 Buick Gran Sport
1968 Buick Gran Sport
views: 24255
1969 Buick Wildcat
1969 Buick Wildcat
views: 21553
1969 Buick Gran Sport
1969 Buick Gran Sport
views: 17901
1969 Buick Riviera
1969 Buick Riviera
views: 14705
1970 Buick GSX
1970 Buick GSX
views: 20883
1970 Buick Riviera
1970 Buick Riviera
views: 21492
1970 Buick Wildcat
1970 Buick Wildcat
views: 20641
1970 Buick GS 455
1970 Buick GS 455
views: 17925
1970 Buick Gran Sport
1970 Buick Gran Sport
views: 11367
1971 Buick Centurion
1971 Buick Centurion
views: 13436
1971 Buick Gran Sport
1971 Buick Gran Sport
views: 8663
1971 Buick GS 455
1971 Buick GS 455
views: 12556
1971 Buick GSX
1971 Buick GSX
views: 15285
1972 Buick GS 455
1972 Buick GS 455
views: 10592
1972 Buick GSX
1972 Buick GSX
views: 12918
1972 Buick Centurion
1972 Buick Centurion
views: 10488
1972 Buick Gran Sport
1972 Buick Gran Sport
views: 9833
1973 Buick Centurion
1973 Buick Centurion
views: 15132
1984 Buick Grand National
1984 Buick Grand National
views: 17105