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 Library Home > Buick

Buick

1903-present: The Buick Motor Company

The Buick Motor Company was incorporated on May 19, 1903 by founder David Buick in Detroit, Michigan.  Buick’s first car followed the conventional American design of the times carrying a flat-twin engine, 2 speed transmission, and final drive by chain.  The struggling company was soon taken over in 1904 by James H. Whiting and moved to Flint, Michigan.  Whiting hired William C. Durant to manage the company.  With Durant in the lead, Buick soon became the largest car maker in America.  In 1908, W.C. Durant formed General Motors with Buick being one of the original members of the group.

With the new collaboration of General Motors by Durant, it didn’t take long for him to build the success of Buick.  To help matters, he created a racing team composed of Louis Chevrolet and Bob Burman both of which won numerous trophies from 1908 to 1910.  In 1909 Bob Burman drove a Buick to victory in the first race ever at Indianapolis Speedway.  By 1910, Buick sales had exceeded to 30,000 cars.  Merely 6 years later vehicle sales rose to 126,000 cars and the company entered the post-WWI era with a 2.8-litre four-cylinder and a 3.9-litre six-cylinder which brought Buick into 4th position in U.S. sales behind Ford, Dodge, and Chevrolet.

By 1938 the Division produced General Motor's first 'dream car', a two-seater convertible coupe styled by Harley Earl on a Roadmaster chassis.  In addition to this line was the Buick Special, Super, Century and Limited and production was up towards 200,000 vehicles. Buicks used the same engines up to 1952, though they came out with a 2-speed Dynaflow automatic transmission in 1948. In 1948 they pioneered the now popular hardtop convertible body with their Riviera. Buick sales rose quickly from 550,000 in 1950 to 745,000 in 1955.

Along with the famous vertical-pillar grille introduced in 1942, Buick styling came on the scene in 1949 with the design of the Ventiports (or later to be known as portholes) which were three or four circular vents on the front fender behind the wheels.  The design has remained on various models since and is one of Buick’s most distinguishing features.  Ten years later in 1959 the Buick was once again the style leader with the delta tail and fins.  They also discarded the old model names and now produced the LeSabre, Invicta and Electra.  Although in the past Buicks generally targeted a more traditional luxury car buyer, the demand for cars with a sporty look resulted in the Rivera sports coupe of 1963.  Today, the 3.8-liter 3800 V6 is an outcome of the Buick V6 used in the 1962 Buick Special which was the first V6 ever offered in mass production.

The Buick has not been shy of success. Twice the Buick has been named Motor Trend Car of the Year, the 1962 Buick Special and in 1979 for the Buick Riviera S which was the first front-wheel-drive Buick with a turbocharged V6 engine.  Buick hit the mark again with the 1986 and 1987 Regal Grand National and limited-edition 1987 GNX which were considered one of the quickest American-built cars powered by a 3.8 liter V6.

Buick is one of America’s oldest brands dating back to the early 1900s and continues to be built in the United States today and several other countries under the General Motors Corporation.  They are recognized as one of the “premium American motorcars” that continue to symbolize smooth power and high performance along with luxury.

 


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1936 Buick Century
1936 Buick Century
views: 9761
1953 Buick Roadmaster
1953 Buick Roadmaster
views: 21842
1953 Buick Skylark
1953 Buick Skylark
views: 7782
1954 Buick Skylark
1954 Buick Skylark
views: 8345
1958 Buick Century
1958 Buick Century
views: 12295
1959 Buick Electra 225
1959 Buick Electra 225
views: 11541
1959 Buick Electra
1959 Buick Electra
views: 28999
1959 Buick Invicta
1959 Buick Invicta
views: 26089
1959 Buick LeSabre
1959 Buick LeSabre
views: 24254
1960 Buick Electra 225
1960 Buick Electra 225
views: 15779
1960 Buick Invicta
1960 Buick Invicta
views: 25119
1960 Buick LeSabre
1960 Buick LeSabre
views: 24559
1962 Buick Wildcat
1962 Buick Wildcat
views: 18310
1962 Buick Special
1962 Buick Special
views: 32674
1963 Buick Wildcat
1963 Buick Wildcat
views: 21112
1963 Buick Riviera
1963 Buick Riviera
views: 15152
1964 Buick Wildcat
1964 Buick Wildcat
views: 28979
1964 Buick Riviera
1964 Buick Riviera
views: 13288
1965 Buick Wildcat
1965 Buick Wildcat
views: 26549
1965 Buick Riviera
1965 Buick Riviera
views: 13797
1965 Buick Gran Sport
1965 Buick Gran Sport
views: 13425
1966 Buick Riviera
1966 Buick Riviera
views: 12230
1966 Buick Gran Sport
1966 Buick Gran Sport
views: 11561
1966 Buick Wildcat
1966 Buick Wildcat
views: 25543
1967 Buick LeSabre
1967 Buick LeSabre
views: 12592
1967 Buick Riviera
1967 Buick Riviera
views: 19599
1967 Buick Skylark
1967 Buick Skylark
views: 19781
1967 Buick Gran Sport
1967 Buick Gran Sport
views: 16180
1967 Buick Wildcat
1967 Buick Wildcat
views: 26207
1967 Buick Special
1967 Buick Special
views: 16567
1967 Buick Electra 225
1967 Buick Electra 225
views: 13029
1968 Buick Riviera
1968 Buick Riviera
views: 15106
1968 Buick Wildcat
1968 Buick Wildcat
views: 19303
1968 Buick Special
1968 Buick Special
views: 21097
1968 Buick Gran Sport
1968 Buick Gran Sport
views: 17744
1969 Buick Wildcat
1969 Buick Wildcat
views: 17233
1969 Buick Riviera
1969 Buick Riviera
views: 11676
1969 Buick Gran Sport
1969 Buick Gran Sport
views: 12828
1970 Buick Gran Sport
1970 Buick Gran Sport
views: 8804
1970 Buick Wildcat
1970 Buick Wildcat
views: 15372
1970 Buick Riviera
1970 Buick Riviera
views: 17297
1970 Buick GS 455
1970 Buick GS 455
views: 12762
1970 Buick GSX
1970 Buick GSX
views: 15180
1971 Buick GS 455
1971 Buick GS 455
views: 8315
1971 Buick Centurion
1971 Buick Centurion
views: 9721
1971 Buick GSX
1971 Buick GSX
views: 10804
1971 Buick Gran Sport
1971 Buick Gran Sport
views: 6368
1972 Buick GS 455
1972 Buick GS 455
views: 7584
1972 Buick Gran Sport
1972 Buick Gran Sport
views: 7345
1972 Buick Centurion
1972 Buick Centurion
views: 7497
1972 Buick GSX
1972 Buick GSX
views: 9309
1973 Buick Centurion
1973 Buick Centurion
views: 11109
1984 Buick Grand National
1984 Buick Grand National
views: 12585
 
   
 

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