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 Library Home > Buick

Buick

1903-present: The Buick Motor Company

The Buick Motor Company was incorporated on May 19, 1903 by founder David Buick in Detroit, Michigan.  Buick’s first car followed the conventional American design of the times carrying a flat-twin engine, 2 speed transmission, and final drive by chain.  The struggling company was soon taken over in 1904 by James H. Whiting and moved to Flint, Michigan.  Whiting hired William C. Durant to manage the company.  With Durant in the lead, Buick soon became the largest car maker in America.  In 1908, W.C. Durant formed General Motors with Buick being one of the original members of the group.

With the new collaboration of General Motors by Durant, it didn’t take long for him to build the success of Buick.  To help matters, he created a racing team composed of Louis Chevrolet and Bob Burman both of which won numerous trophies from 1908 to 1910.  In 1909 Bob Burman drove a Buick to victory in the first race ever at Indianapolis Speedway.  By 1910, Buick sales had exceeded to 30,000 cars.  Merely 6 years later vehicle sales rose to 126,000 cars and the company entered the post-WWI era with a 2.8-litre four-cylinder and a 3.9-litre six-cylinder which brought Buick into 4th position in U.S. sales behind Ford, Dodge, and Chevrolet.

By 1938 the Division produced General Motor's first 'dream car', a two-seater convertible coupe styled by Harley Earl on a Roadmaster chassis.  In addition to this line was the Buick Special, Super, Century and Limited and production was up towards 200,000 vehicles. Buicks used the same engines up to 1952, though they came out with a 2-speed Dynaflow automatic transmission in 1948. In 1948 they pioneered the now popular hardtop convertible body with their Riviera. Buick sales rose quickly from 550,000 in 1950 to 745,000 in 1955.

Along with the famous vertical-pillar grille introduced in 1942, Buick styling came on the scene in 1949 with the design of the Ventiports (or later to be known as portholes) which were three or four circular vents on the front fender behind the wheels.  The design has remained on various models since and is one of Buick’s most distinguishing features.  Ten years later in 1959 the Buick was once again the style leader with the delta tail and fins.  They also discarded the old model names and now produced the LeSabre, Invicta and Electra.  Although in the past Buicks generally targeted a more traditional luxury car buyer, the demand for cars with a sporty look resulted in the Rivera sports coupe of 1963.  Today, the 3.8-liter 3800 V6 is an outcome of the Buick V6 used in the 1962 Buick Special which was the first V6 ever offered in mass production.

The Buick has not been shy of success. Twice the Buick has been named Motor Trend Car of the Year, the 1962 Buick Special and in 1979 for the Buick Riviera S which was the first front-wheel-drive Buick with a turbocharged V6 engine.  Buick hit the mark again with the 1986 and 1987 Regal Grand National and limited-edition 1987 GNX which were considered one of the quickest American-built cars powered by a 3.8 liter V6.

Buick is one of America’s oldest brands dating back to the early 1900s and continues to be built in the United States today and several other countries under the General Motors Corporation.  They are recognized as one of the “premium American motorcars” that continue to symbolize smooth power and high performance along with luxury.

 


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1936 Buick Century
1936 Buick Century
views: 8241
1953 Buick Skylark
1953 Buick Skylark
views: 6935
1953 Buick Roadmaster
1953 Buick Roadmaster
views: 20151
1954 Buick Skylark
1954 Buick Skylark
views: 7425
1958 Buick Century
1958 Buick Century
views: 10191
1959 Buick LeSabre
1959 Buick LeSabre
views: 21208
1959 Buick Electra
1959 Buick Electra
views: 26534
1959 Buick Electra 225
1959 Buick Electra 225
views: 10191
1959 Buick Invicta
1959 Buick Invicta
views: 22210
1960 Buick Electra 225
1960 Buick Electra 225
views: 14192
1960 Buick LeSabre
1960 Buick LeSabre
views: 21952
1960 Buick Invicta
1960 Buick Invicta
views: 21667
1962 Buick Wildcat
1962 Buick Wildcat
views: 16216
1962 Buick Special
1962 Buick Special
views: 27200
1963 Buick Wildcat
1963 Buick Wildcat
views: 19604
1963 Buick Riviera
1963 Buick Riviera
views: 13923
1964 Buick Riviera
1964 Buick Riviera
views: 12026
1964 Buick Wildcat
1964 Buick Wildcat
views: 26443
1965 Buick Riviera
1965 Buick Riviera
views: 12365
1965 Buick Wildcat
1965 Buick Wildcat
views: 24408
1965 Buick Gran Sport
1965 Buick Gran Sport
views: 12177
1966 Buick Riviera
1966 Buick Riviera
views: 10810
1966 Buick Wildcat
1966 Buick Wildcat
views: 23142
1966 Buick Gran Sport
1966 Buick Gran Sport
views: 10018
1967 Buick Gran Sport
1967 Buick Gran Sport
views: 13881
1967 Buick LeSabre
1967 Buick LeSabre
views: 10461
1967 Buick Riviera
1967 Buick Riviera
views: 17683
1967 Buick Skylark
1967 Buick Skylark
views: 17157
1967 Buick Special
1967 Buick Special
views: 12967
1967 Buick Electra 225
1967 Buick Electra 225
views: 11227
1967 Buick Wildcat
1967 Buick Wildcat
views: 23470
1968 Buick Special
1968 Buick Special
views: 17834
1968 Buick Riviera
1968 Buick Riviera
views: 13476
1968 Buick Wildcat
1968 Buick Wildcat
views: 17491
1968 Buick Gran Sport
1968 Buick Gran Sport
views: 15126
1969 Buick Gran Sport
1969 Buick Gran Sport
views: 11072
1969 Buick Wildcat
1969 Buick Wildcat
views: 15846
1969 Buick Riviera
1969 Buick Riviera
views: 10624
1970 Buick Riviera
1970 Buick Riviera
views: 15766
1970 Buick GS 455
1970 Buick GS 455
views: 10368
1970 Buick GSX
1970 Buick GSX
views: 13148
1970 Buick Gran Sport
1970 Buick Gran Sport
views: 7714
1970 Buick Wildcat
1970 Buick Wildcat
views: 13565
1971 Buick Centurion
1971 Buick Centurion
views: 8570
1971 Buick GS 455
1971 Buick GS 455
views: 7145
1971 Buick GSX
1971 Buick GSX
views: 9464
1971 Buick Gran Sport
1971 Buick Gran Sport
views: 5487
1972 Buick Centurion
1972 Buick Centurion
views: 6384
1972 Buick Gran Sport
1972 Buick Gran Sport
views: 6346
1972 Buick GS 455
1972 Buick GS 455
views: 6591
1972 Buick GSX
1972 Buick GSX
views: 8023
1973 Buick Centurion
1973 Buick Centurion
views: 9682
1984 Buick Grand National
1984 Buick Grand National
views: 11168
 
   
 

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